The department of telecom (DoT) wants BSNL and MTNL to join hands on
not just ramping up the latter’s 3G network in the National Capital
Region (NCR) to ramp up service experience for customers, but also wants
both the operators to pitch together for enterprise customers on a
pan-India basis, utilising each other’s networks across the country.
“Several areas of cooperation between the two have been identified under
Synergy. A major one is that BSNL can work with MTNL on improving its
GSM network in Ghaziabad, Faridabad and Gurgaon where the former’s
subscribers are served by MTNL’s 3G network. Also the prepaid Dolphin
recharge facility of MTNL can be expanded with more exciting offers. At
present it is very limited compared with rivals,” a senior official
said. Last month DoT unveiled a strategic plan, Synergy, which focuses
on better coordination among the seven PSUs under the department over a
host of issues including manpower utilisation, resolving legal disputes
in-house and utilisation of vacant land holdings. It covers operators
BSNL and MTNL; equipment maker ITI; consultant TCIL; certification
agency TEC; technology developer CDOT; and the special purpose vehicle
(SPV) created for Bharat Net, BBNL.
The official said that another area that has been selected is
equipment purchase. Here, BSNL can invest on upgrading and expanding
MTNL’s mobile network as a managed service partner. BSNL’s NGN
technology can be provided to MTNL for Delhi and Mumbai on a commercial
basis. This will help MTNL is generating more business and providing
better services. Developed by CDOT for BSNL, NGN, or next generation
network, is an IP-based technology that can handle multiple types of
traffic like voice, data and multimedia. “Another area for joint work is
enterprise business. They can collaborate on acquisition of enterprise
customers and high-value business on a pan-India basis, utilising their
infrastructure by offering attractive tariff plans and single-window
interfaces,” a senior DoT official said.
Both operators can utilise resources on expanding business in
national long-distance (NLD) and international long-distance (ILD)
calls. Here, MTNL can offer its NLD traffic (except between Delhi and
Mumbai) to BSNL and in return seek competitive rates. On the other hand,
BSNL can provide CLS (cable landing station) and submarine cable system
to MTNL for establishing ILD services, he added. For rationalising
costs, BSNL and MTNL can jointly procure internet bandwidth to get
maximum benefit or volume-based discount, the official said, adding that
sharing and development of real estate assets as well as joint use of
optical fibre network in the NCR will also help in reducing capex and
opex.
Also, development of a common dealer and franchisee network in NCR
and both together exploring new possibilities of growth within the
country and abroad through JVs/subsidiaries will help expand revenue.
“The department has also identified some other areas where synergies can
be achieved. For instance, BSNL can make available the call duration
records (CDR) system to MTNL on a chargeable basis. Both can integrate
their IT systems and data centres for better customer experience. MTNL
can also make use of BSNL’s enterprise resource planning (ERP)
software,” the official said.