Digital Mandi by BSNL is out for Agricultural Business to Farmers

Technology is it only for techies. Either for development or for usage is it only servers the need of educated and that too technical personalities. If think so it is 100% wrong. To some extent development will be with technical persons but at usage nowadays the ease of apps and also the usage of native language in address technical issues is already in use.
Means any one can use a smart phone without the context whether he is educated or not, that is the beauty of today’s technology. BSNL in collaboration with IIT is going to launch Digital “Mandi”. Yes you have read it is Mandi only, but in a digital way.

How this BSNL Digital Mandi works. In general both producer of a agriculture product either farmer or agriculture labour and also people who will purchase the products both will be losing the amount that what they have to get and what they have to pay. It is like this. 1 Kg of tomatoes from the framer it may be maximum Rs 5. But in the market you might be paying for the same 1 kg of tomatoes at Rs 30 -35.

Farmer who has produced will get only Rs. 5, he is at loss. As a normal purchaser we are paying Rs.35 means we are paying more than actual price that means we are also at loss. Who is gaining means, the middle men who purchase from the farmer an sell it to us will one be benefited.  This all happens because of lack of information for the both sides, that is producer and consumer.

BSNL along with IIT Kanpur is going to roll out mobile governance services called Digital Mandi for Indian Kissan. Which is aimed at tapping the huge potential of agri business. For the same BSNL has signed and MoU with Agriculture Department of Odisha.

BSNL Digital Mandi is an multilingual multimodal agricultural commodity price retrieval dashboard system for Indian Farmers. That is this system will to aid to provide the rates of the selected agri products to the registered mobile of the farmer as an SMS or as an recorded voice. To avail this service, farmer has to register his mobile through the help of BSNL officials at Mandi ( in assisted mode) or he can directly send an SMS through his mobile to BSNL WAP Portal.

This model really helps commercial crop farmers when to sell their products, they can wait for right price and right time. So that he may not think that life is going to end with the less prices paid for their products. Thanks BSNL for the concern and for the innovative idea, which will helps all Indian Farmers with Digital India.